The newly redesigned Web site for Ethnic Print Media Group goes live today on the World Wide Web. Ethnicprintmedia.com boasts a vibrant new look and several enhanced features. The redesign incorporates bold colors and graphics, and completely new navigational tools. In addition to appearance, the site also features dramatic improvements in content.

“The redesign is part of an ongoing effort to remain fresh in an industry that is ever-changing,” said Trevor Hansen, CEO Ethnic Print Media Group. “EPMG is a dynamic team of professionals dedicated to redefining multicultural print planning and we want a Web site that reflects those unique characteristics.” 

The new Web site provides comprehensive information about EPMG’s services including the proprietary Power of One methodology.  Developed to take a holistic approach to multicultural print planning, the Power of One philosophy combines the best in client service, with the most robust suite of media planning resources available. The Power of One’s six components (the network, turnkey service, partnerships, research, proprietary tools and media solutions) are service-based features that set EPMG apart from standard print representation firms.  

Premier Clients Get More

EPMG’s premier clients will benefit from a password protected section of the site that provides immediate access to powerful media research tools including the EPMG Media Directory and EPMG Competitive Reporting Database.   

The Media Directory is a portal designed for users to easily browse and analyze our nationwide network of newspapers. Each publication overview offers a detailed description of the paper including DMA, language, target audience, distribution methods and circulation numbers.   

The Competitive Reporting Database gives premier clients direct access to competitive intelligence in a variety of consumer categories. In nine clicks or less, clients can generate detailed reports and easy to read graphs downloadable in PDF and Excel formats. Each report highlights the advertisement, category, publication and issue date, making it quick and easy to stay abreast of the industry’s every move.