It's not too late! World Cup 2006 offers advertisers a premier environment for brand positioning in association with the world's most popular sporting event. Following are a few EPMG selections of World Cup promotions still available for your benefit.

Contact: Oscar Leon Walker, Director of Account Services for more information / 866.664.4432 extension 404 / oscar@ethnicprintmedia.com

al dia, Dallas, Texas

World Cup Opportunity :

The most important sports event for Hispanics happens only once every four years! From June 9, through July 9, 2006, avid fans will be captivated with the World Cup, and Al Día will have extensive daily coverage of all the games starting on June 9. But as the fans demand it, starting on April 14, Al Día will publish a series of 10 special sections to highlight the teams and the colors of the World Cup. On June 3, Al Día will publish a commemorative section prior to the start of the games. This, as well as the other 9 special sections will be inserted into Al Día beginning on Friday, April 14 and ending with a wrap up edition on July 14.

Date Groups

4/14/06 Group A

4/21/06 Group B

4/28/06 Group C

5/5/06 Group D

5/12/06 Group E

5/19/06 Group F

5/26/06 Group G

6/2/06 Group H

6/3/06 Guia del Mundial

6/9 - 7/9/06 ROP Coverage Al Dia

7/14/06 Tournament Wrap Up

Predictions: From our sports editor, Mauro Diaz "Five-time champion Brazil looms as the perennial favorite, but host Germany has its own plans for World Cup dominiation."

impreMedia, Los Angeles, New York, Chicago, San Francisco

World Cup Opportunity :

ImpreMedia will be one of the only U.S. Spanish newspaper publishers covering the tournament with the depth and analysis demanded by the most ardent soccer fanatics.

Coverage will include:

• 10 tournament supplements that set the stage with match-ups, team profiles and strategies, including a post-tournament wrap-up.

• Comprehensive daily coverage in El Diario La Prensa and La Opinion with match results and previews throughout the 31-day tournament, plus weekly wrap ups of all the action in La Raza and El Mensajero.

Supplement dates: 12/12, 4/14, 4/21, 4/28, 5/5, 5/12, 5/19, 5/26, 6/2, 7/14

RUMBO, Houston, San Antonio, Austin, RGV, Texas

RUMBO's soccer coverage is unrivaled by any paper in the U.S., English or Spanish. The reporters and editors, led by Sports Editor Ricardo Lopez, were among the best in Mexico and Spain before joining RUMBO two years ago. To document World Cup, RUMBO will have two special correspondents in Germany for the games traveling with the Mexican team.

The coverage of the event will be striking and lively, as done by the graphics team led by Adrian Alvarez, named one of the 10 best young designers in the world by the Society of Newspaper Designers.

Beginning February 1st through June 9th, RUMBO will feature a fixed daily spread containing articles relating to the 2006 World Cup.

June 9th marks the beginning of the month long event and RUMBO's in depth daily coverage until the 14th of July.

Deliverables:

• RUMBO will offer a special ROP rates to advertise in the World Cup editorial sections.

• A high gloss World Cup collectible commemorative book distributed in five parts as inserts. The first four will be distributed once a week over the four weeks prior to the games and the last a week after. The five will fit inside a unique deep-pouch folder, distributed with the first insert and perfect to stand in bookshelves or sit on a coffee table. The first four parts will focus on the teams, stars, Cup history and legendary past heroes. Part five will retell the 2006 games.

• World Cup Customized keepsake posters of the key players and teams such as the Mexican national team, former Brazilian star Pele and stars today (20 different subjects). The posters can be customized with the player or team of advertiser's choice and will be distributed as inserts in the RUMBO network.

Hoy, New York, Los Angeles, Chicago

Surround your brand with the excitement of World Cup 2006 – Hoy can take you there. Hoy's will kick-off World Cup fever with eight action-packed and colorful special pre-tournament supplements, in-paper and online, leading up to the matches: December 2005-June 2006. During the tournament, Hoy's sport section will be dedicated to provide daily, full-coverage of the tournament, following closely the performance of the Latin American, and leading teams of the World Cup. Special advertising opportunities & consumer promotions available.

El Nuevo Herald, Miami, Florida

Be a part of the biggest sporting event in the World! Increase your branding and sales efforts with El Nuevo Herald's special World Cup 2006 coverage. Showcase your message with great impact, adjacent to top World Cup coverage. No other South Florida paper will rival the coverage that El Nuevo Herald will provide its 225,000 readers

• El Nuevo Herald will publish a Special Section on June 4th (which is the Sunday before the opening game in Munich)

• This section will run full-run in The Miami Herald and El Nuevo Herald

• The section will publish in an up-graded 40# stock

• The section will have additional distribution in European and Latin American restaurants and Latin American Chambers

• This section will have an estimated circulation of 600,000 and a readership of 1,450,000

• Our Sports Department will run one page known as “World Cup Report” from May 30th to July 10th

• The ”World Cup Report” will be a 6-week promotion with a minimum of 30 dates

• The promotion will have an estimated reach of 2,700,000 circulation and 6,500,000 impressions

• Your ad will appear adjacent to daily World Cup coverage on a dedicated page entitled “World Cup Daily Report”

• Daily ads will be 2 col x 10.5”, b/w. Positioning is available on a first come first served basis

La Voz, Phoenix, Arizona

La Voz will be offering a strong special section opportunity for the World Cup. It will be the first of it's kind to hit the Arizona market. It will have weekly features and unique editorial content locally and nationally. It is a great opportunity for advertisers to hit the Arizona market.

Atlanta Latino, Atlanta, Georgia

Atlanta Latino is offering a powerful combination of offline and online advertising and promotion opportunities to support the Word Cup; ranging from general ROP to category exclusive sponsorships Atlanta Latino offers a strong opportunity to reach the fast growing Hispanic market in Atlanta.

It's not too late! World Cup 2006 offers advertisers a premier environment for brand positioning in association with the world's most popular sporting event. Following are a few EPMG selections of World Cup promotions still available for your benefit.